ABOUT US

As a brand we believe in making Garments which are made of high quality fabrics, intricate embroideries and thoughtful detailing.

We love playing with colours and embroideries which is reflected in our collections.

 

Heyy! This is Deepika! I was born and raised in Hyderabad. I have a degree in computer science and engineering and have worked in MNC’s like Dell and Wipro.

I always had a creative side to me and so i pursued Fashion and Clothing Technology at NIFT Hyderabad during the pandemic. After which I started my clothing brand "LABEL DEEYA" in 2022 to enter the field of fashion and my occasion wear label "DEEPIKA REDDY" in 2023.

 

"Fashion you can buy, but style you possess. The key to style is learning who you are, which takes years. There's no how-to road map to style. It's about self expression and, above all, attitude."– Iris Apfel

P.S Check our our occasion wear collection here: www.deepikareddy.in